The SB Studio, more affectionately known as SBHQ, was originally built in 1877 as a paper mill. Since that time it has also been both an ice cream cone factory and commercial envelope manufacturer. Three years ago, it became ours. Starting off with three small desks and a beautiful coat of paint, SBHQ was inaugurated and immediately began to grow. Now, with a couple more desks, a few more coats of paint, an expansion, and not one but two puppies, 1750 Union Ave is…probably being asked to keep the music down.
Commercial Design || Spring 2013
Unsurprisingly, creating an inspiring workspace for herself and her team was immensely important.
In February of 2013, Bradshaw moved into a new ‘creative studio’ in an old stone industrial building in the city’s historic Woodberry neighborhood. “Our move-in date was February 14th, the best Valentine’s Day I’ve had to date,” she says. After taking down a few walls to open up the space and painting them a soft peach (Farrow & Balls ‘Pink Ground), Bradshaw installed gorgeous windows and added new lighting throughout. Branding was paramount within the walls of the new space. “I wanted those that visited to say ‘wow’ and really enjoy their design time with us.” Brides-to-be may meet in the main studio space, where a round vintage sofa (reupholstered in nubby Haitian cotton), and colorful artwork greets guests making them feel right at home. Though unintended, gratitude is another feeling the eclectic and artful space brings about.